According to business writer Jerome Cleary, there are four main reasons why PR matters for a small business. They are as follows: Brand reputation. This is b...

Top Los Angeles Publicist Jerome Cleary Gives PR Tips On Clients Mistakes That Delay PR Success

Everyone has a dream list of media placements they would love to be featured in. Some say Wall Street Journal, New York Times and others say Vanity Fair or P...

7 Key Business Benefits of Publicity Publicity is virtually free: Apart from the costs accruable from media distribution, liaison, preparation and distribut...

There are important keys to the business benefits of publicity. Any marketing manager worth a king's ransom will tell you that publicity is worth its weight ...

Do you want to make a difference and have the top publicists skills to compete and succeed in PR and publicity? These 17 skills are a must have for 2019. 1. ...

Public Relations is one of those often misunderstood roles that some define incorrectly as “free advertising”. As a result, many businesses do not know how t...

The best way to find out if you are on the right track with a potential publicist is having a consultation where you can share your vision of what your PR ca...

Your publicist should be like a great agent or manager and be able to find the right angle for your story and pitch it to the media in an exciting way. There...

Everyone has a dream list of media placements they would love to be featured in. Some say Wall Street Journal, New York Times and others say Vanity Fair or P...

Content marketing for ecommerce- Future prospects With the popularity of social sharing platforms like Youtube, Snapchat, and Vine- content has is helping cu...

There are four main reasons why PR matters for a small business. They are as follows: Brand reputation. This is by far the number one reason for investing in...

1. Social Media Continues To Climb As more people commit to using and reading social media it will be the number one thing people look at, share and talk abo...

With 2018 coming up quickly you may be asking yourself what you can do differently for your business regarding hiring and adding one of the best publicists t...

What makes a public relations story stick? Well there are 13 promotional tactics that are used on a daily basis to get publicity for a PR client. Many top pu...

Michael Abitbol, SVP, Business & Legal Affairs, Digital, Sony ATV Philip Alberstat, COO, Contend Karen Allen, President, Karen Allen Consulting Khudor Annous...

Most people wonder why someone needs a publicist at all and that is the reason why you should explore having one too.

With PR and publicity if you have the right top publicist to help you create your story and get it out there then you are on your way.