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The Long Game: Cultivating Enduring Relationships with Reporters for PR Success

The Long Game: Cultivating Enduring Relationships with Reporters for PR Success

The Long Game: Cultivating Enduring Relationships with Reporters for PR Success

Jerome Cleary

Jul 3, 20253 min read

Does Your Publicist Really Get You? (And Why It Matters for Your Success)

Does Your Publicist Really Get You? (And Why It Matters for Your Success)

Does Your Publicist Really Get You? (And Why It Matters for Your Success)

Jerome Cleary

Jun 29, 20253 min read

Beyond the Headshot: Why Your Bio is Still the Heart of Your Press Kit

Jerome Cleary

Jun 27, 20253 min read

Unpacking the PR Retainer: More Than Just a Magic Bullet

Unpacking the PR Retainer: More Than Just a Magic Bullet

Unpacking the PR Retainer: More Than Just a Magic Bullet

Jerome Cleary

Jun 25, 20253 min read

Why a Publicist is Your Secret Weapon: Real Stories Outweigh Paid Ads Every Time

Why a Publicist is Your Secret Weapon: Real Stories Outweigh Paid Ads Every Time

Why a Publicist is Your Secret Weapon: Real Stories Outweigh Paid Ads Every Time

Jerome Cleary

Jun 24, 20253 min read

Beyond the Press Release: Why Storytelling is the Heart of a Winning Publicity Campaign

Beyond the Press Release: Why Storytelling is the Heart of a Winning Publicity Campaign

Beyond the Press Release: Why Storytelling is the Heart of a Winning Publicity Campaign

Jerome Cleary

Jun 23, 20253 min read

The Impatience Trap: How New PR Clients Can Shortchange Themselves

The Impatience Trap: How New PR Clients Can Shortchange Themselves

The Impatience Trap: How New PR Clients Can Shortchange Themselves

Jerome Cleary

Jun 22, 20253 min read

The Art of Patience: Understanding the Client-Publicist Relationship in Public Relations Campaigns

The Art of Patience: Understanding the Client-Publicist Relationship in Public Relations Campaigns

The Art of Patience: Understanding the Client-Publicist Relationship in Public Relations Campaigns

Jerome Cleary

May 4, 20253 min read

Ditch the Megaphone: Why PR Beats Ads

Ditch the Megaphone: Why PR Beats Ads

Ditch the Megaphone: Why PR Beats Ads

Jerome Cleary

Mar 7, 20252 min read

Crafting the Perfect March Madness Story Pitch for the Media

Crafting the Perfect March Madness Story Pitch for the Media

Crafting the Perfect March Madness Story Pitch for the Media

Jerome Cleary

Mar 5, 20253 min read

Crafting the Perfect St. Patrick's Day Story Pitch for The Media

Crafting the Perfect St. Patrick's Day Story Pitch for The Media

Crafting the Perfect St. Patrick's Day Story Pitch for The Media

Jerome Cleary

Mar 3, 20253 min read

Crafting the Perfect Valentine's Day Story Pitch for the Media

Crafting the Perfect Valentine's Day Story Pitch for the Media

Crafting the Perfect Valentine's Day Story Pitch for the Media

Jerome Cleary

Feb 8, 20253 min read

2025: The Year to Invest in Public Relations

2025: The Year to Invest in Public Relations

2025: The Year to Invest in Public Relations

Jerome Cleary

Jan 29, 20252 min read

Leveraging Local Media Connections for Maximum Impact

Leveraging Local Media Connections for Maximum Impact

Leveraging Local Media Connections for Maximum Impact

Jerome Cleary

Nov 12, 20242 min read

Crafting Press Releases That Captivate

Crafting Press Releases That Captivate

Crafting Press Releases That Captivate

Jerome Cleary

Nov 12, 20242 min read

Navigating the Evolving Media Landscape: Adapting Your PR Approach

Navigating the Evolving Media Landscape: Adapting Your PR Approach

Navigating the Evolving Media Landscape: Adapting Your PR Approach

Jerome Cleary

Nov 12, 20242 min read

How to Know if Your Story is Publishable: A Guide for Hiring a Publicist

How to Know if Your Story is Publishable: A Guide for Hiring a Publicist

How to Know if Your Story is Publishable: A Guide for Hiring a Publicist

Jerome Cleary

Nov 8, 20242 min read

The PR Nightmare: When Clients Become Their Own Worst Enemy

The PR Nightmare: When Clients Become Their Own Worst Enemy

The PR Nightmare: When Clients Become Their Own Worst Enemy

Jerome Cleary

Nov 7, 20242 min read

Unveiling Your Brand's Backstory: A Publicity Powerhouse

Jerome Cleary

Oct 30, 20242 min read

The Press Release Is Not Dead

The Press Release Is Not Dead

The Press Release Is Not Dead

Jerome Cleary

Oct 29, 20242 min read

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